In my electronics assembly world we are blessed with many fine journalists. These are dedicated, hard working people who struggle to keep up with topics, trends, and organizations that, for the most part, strive to retain secrecy. Their jobs are both challenging and unglamorous. Yet, they remain energetic and optimistic.
Recently a story hit our trade media. It was based on inferences, and a reference that is dubious. Several industry websites picked it up and put it forth. When comments (from a highly technical engineering audience) started coming in <here is an example> about the basis and validity of the article, the publisher of Circuitnet stepped up and posted this:
Gentlemen, you have a good point. When we came across the article my interest was immediately peaked by the title. I realize there is not much in the story pointing to tin whiskers as the cause for some of Toyota's problem, but we decided to use the article.
The original title is: "Electronic tin whiskers may be behind Toyota
recalls." We often need to shorten article titles when we use them as
the subject line for our email newsletter. We may have overdone it by
changing the title to: "Tin Whiskers Behind Toyota Recalls."
Thanks for your letter. We appreciate the feedback.
Jeff Ferry
Publisher
Circuitnet