Talk With Your Customers Where THEY Want To Talk
In the old days, business to business (BtoB, B2B) Marcom professionals would utilize the (relative to today) few media channels to talk TO ...
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Are Solder-Related Tin Whiskers Implicated in Toyota Sudden Acceleration Issues?
Folks, After my recent post on the fact that there was no data linking tin whiskers to the Toyota sudden acceleration issues, there continue to be m...
B2B Marcom Tip: Converse WITH Your Customers
Don't know how I missed this excellent ad when it was released two years ago, but I did. If you see YOUR practices being lampooned, then make...
Amanda Hartnett Discusses Thermal Interface Materials
Thermal News recently interviewed Amanda Hartnett regarding thermal management with metal TIM (thermal interface materials). You can re...
Low Temperature Alloys - Soldering 101
The most common melting temperature range for standard solders (like SnPb or SnPbAg) is in the 180°C to 190°C range, and the mo...
Unmistakable Bar Solder
I work for a company that manufactures solder, so I have a pretty keen eye for it. Even so, it’s still hard to tell......
People: The Greatest Asset
Folks, A reader commented that he liked the Patty and The Professor stories for their technical content, but he felt there was “too much story.&...
NanoFoil(r) Basics: Activation Part II
In my last post, NanoFoil Basics: Activation Part I, I talked about NanoFoil® activation properties (remember, I’m not using the t...
Solder Reflow Profiling Tips - Graping
Graping is a phenomenon which appears as un-reflowed solder particles, typically seen on the surface of the solder joint. &nbs...
Nano: The Next Small Thing
I’m a nano guy, and for me the term “nano” can refer to my college degree, my interest in bug collecting, or my iPod. For most...
Recent Electronics Assembly Trends
I love watching a good basketball game, and one of my favorite local teams is the Syracuse Orangemen. If you go to a Syracuse home game, notice.....