Butter is Butter and ....
Folks, The adventures of Patty and The Professor continue….. Patty was staring out the window of her new office. She had just been made m...
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Be Creative: Save Money
"Companies and organizations that both understand and react to the latest in consumer expectations are well positioned to offer beneficial goods ...
Melting Point - Tip of the Iceburg for Hand Soldering
This is a blog post about a great post that may never be… Unless a solder iron vendor wants to step up and declare that they offer technical su...
The Social Media Revolution is Happening Now
Social Media in B2B Marcom, business communications, and all things industrial is today's reality. We are all dealing with it today. Even if ...
A B2B Marcom Video Tip: Record A Rehearsal
Sometimes our B2B Marcom videos depict concepts, other times processes or materials performance. In most cases we include an expert introducing and de...
Connected Preforms Used to Streamline Soldering
Soldering through-hole connectors can be a tedious task. Connector Specifier recently highlighted an article by principal engineer, Paul Socha d...
Greg Evans (President of Indium Corp.) on Customers, Change, and Technology
Jim: Greg, as a pioneer in Surface Mount Technology (SMT), you’ve seen many changes in......
Flat screen LCD HDTVs: Buy vs. Rent? follow-up
In my last post I discussed the rent vs. own vs. buy & leave options for in-booth video in the B2B Marcom arena. I have since ...
Flat screen LCD HDTVs: Buy vs. Rent?
I participate in several GROUPS in LinkedIn, one of which is the "exhibitor" group. I learn a lot from the participants - and I tr...