AMA Blogging Seminar
With a topic as dynamic as blogging, the latest AMA Hot Topic Series seminar, Blogs: Marketing Beyond The Website was pretty livel...
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One Hot Summer!
On a personal note, it has been mucho hot here in Upstate New York (and summer just arrived). On my way to lunch today I noticed that my car thermomet...
4Ps of Blogging (A Birth Announcement)
Dr. Ron Lasky and I presented at the American Marketing Association's blogging seminar in Boston, MA today (image is of Dana VanDen...
Compact Fluorescent Lamp Exemptions
George writes: Dear Dr. Ron: The first exemption in the RoHS Annex is that of mercury in compact fluorescent lamps cannot exceed 5 mg per lamp. I woul...
Got It Covered (again)
He is a Marcom Director's dream. Of course I am talking about our own Dr. Ning-Cheng Lee. He is smart, accomplished, proven, acknowledged, cr...
A Great Marcom Success Story
I am proud of a recent Marcom development executed by the Indium team. I want to use this space to thank each and everyone involved for their contribu...
Dr. Ron Interviews WEEE/RoHS Expert NeoVention's Kathy Hickey
Note from Dr. Ron: Kathy Hickey is a former graduate student of mine (Smith and Dartmouth graduate) who is a principal in NeoVention, a start up compa...
Rick Short's Speaking Schedule
I’ve been doing a lot of talking about blogging, and Marcom in general, lately. I feel that the practice of preparing for a presentation is very...
Electronic Meters Exempt from RoHS?
Dr. Ron, I have attended a couple of your conferences and respect your opinion very much. I recently received a letter from a company (let’s...
The Way A Marcom Icon Ought To Be Remembered
A very well-written tribute by my friend, Mike Martel, for our friend Ron Daniels....
Raj Srivastava
I know Raj Srivastava through our mutual membership in the ISBM (highly recommended - do check it out). He is the Roberto C. Goizueta Chair ...
The 2nd Electronics Assembly Materials Blog
Let's welcome Intertronics to the blogosphere! Peter Swanson has joined the very few in this space and has begun offering access to h...